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Because the wire runs are so short? Because of a lot of factors.
Let's take #12, which we "know" from house-wiring is "good for 20A".
That's in cable or conduit where *two* conductors both carry 20A, so the heat is mildly concentrated.
Well actually under NEC assumptions #12 is OK to 25A, but it will run warmer than the terminals on some devices (outlets, switches) are rated, so we are only allowed 20A in nearly all practical cases.
Note that NEC house wire Ampacity tables do NOT dictate wire length or voltage drop. Another section tells you to be good, and that the final goal is "satisfactory service", but leaves that figuring to the designer. This works in practice because #12 @ 20A can run about 35-40 feet without large voltage drop, and that's typically about as far as circuits run.
Look at the
PowerStream table for #12:
Maximum amps for chassis wiring 41A
Maximum amps for power transmission 9A
#12 Copper will actually carry
235 Amps when it melts. Insulation will fail first. Inside a chassis, wiring is usually done so as not to *rely* on insulation, line we must in cable/conduit. And even if fire starts, it won't burn-down the house like wall-wiring does.
Their "9A" for "transmission", they admit is very very conservative. It is 700cm/A which is approaching "transformer" design where a near-infinite number of current conductors are bunched together.